Blockchain Head of Growth - Metaverse Project

  • Date: 27 Jun 2024
  • Location: Singapore
  • Work Type: Permanent / Full Time
The company is an Ethereum Layer 2 scaling solution, built to empower digital assets, NFT, and blockchain gaming. Our mission is to empower digital asset ownership for people and businesses. If you get excited by the thought of joining a highly experienced, fast-paced global team that is building the future, this role may be for you.

We are looking for a passionate and motivated Head of Growth who has a deep understanding of the web3 ecosystem. Reporting to the Chief Marketing Officer, you will be responsible and accountable for creating and executing growth strategies. You should be able to identify market opportunities, create structured and highly effective strategies and execute campaigns to grow our base of superfans. The role is both strategic and hands-on – you should be prepared to lead by example and work with the team on the day-to-day execution.

  • Define, build and execute the strategic growth plan and drive a multi-channel, multi-market growth strategy to deliver on the company's mission across products and services
  • Leverage web3 marketing outreach strategies and growth marketing best practices to grow our community and base of superfans
  • Track, analyze, and optimize growth activities
  • Organize sponsorships and paid partnerships to Web3 podcasts, newsletters, and publications
  • Design and execute paid social advertising campaigns
  • Outreach to Web3 communities and groups
  • Build and activate an extensive network of partners and KOLs across all relevant channels
  • Manage and mentor the team to scale up successful growth activities
  • 4+ years experience in a similar growth marketing role
  • Degree in Marketing, Communications, or other relevant areas
  • Experience in social media advertising
  • Experience in Google Analytics and dashboards
  • Network of KOLs
  • Successful track record at building, growing, and managing projects in the web3.0/blockchain/NFT space
  • Demonstrated management experience including leadership, team building, strategy, analysis, and execution
  • Structured, autonomous, and self-motivated, with the ability to thrive in fast-paced and distributed work environments
  • You’re intrinsically interested in web3 and motivated to stay at the bleeding edge of technological and market developments
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